Announces Strategic Expansion to Strengthen Regional Connect TOTO India plans to expand its distribution network in 2024 by adding 40 new channel partners Gujarat, India –
21st August 2024 – Celebrating a decade of excellence, TOTO India proudly marks the 10th anniversary of its state-of-the-art manufacturing plant in Halol, Gujarat. Since its inception in August 2014, the plant has been a cornerstone of TOTO’s vision for the Indian market, embodying commitment, innovation, quality, and sustainability. The TOTO India Halol plant produces products that adhere to Japanese quality standards and has significantly contributed to the company’s growth, with output increasing by 400% since 2014 while maintaining high-quality production standards.
Employing nearly 1,200 workers, 80% of whom are from the local community, the plant exemplifies the brand’s commitment to regional development and employment. “India is a strategic market for TOTO, and we are excited about its immense growth potential,” said Mr. Shiozawa Kazuyuki, Managing Director, TOTO India Industries Pvt. Ltd.
“The increasing urbanization, rising disposable incomes, and growing awareness of hygiene and wellness are driving the demand for premium bathroom solutions. We aim to strengthen our foothold in Tier-2 and Tier-3 cities by expanding our dealer network and introducing a wider range of products to cater to diverse consumer preferences.” The event showcased product innovations and growth trajectory, highlighting the company’s dedication to the Indian market and its work with the local economy. TOTO India plans to enhance its regional presence and strengthen its dealership network through its Authorized Channel Partner (ACP) and Authorized Channel Dealer (ACD) programs. This strategy aims to expand the brand’s footprint in India, ensuring better accessibility and availability of its high-quality products nationwide. By increasing market penetration, especially in Tier-2 and Tier-3 cities, TOTO seeks to bring its innovative and sustainable sanitary ware solutions to a broader audience. With plans to launch a new range of products, TOTO aims to meet the dynamic needs of Indian consumers, further solidifying its presence in the market. Additionally, the brand is set to launch a new collection of toilets, basins, faucets, showers and designed to meet the evolving tastes of Indian consumers. By combining its manufacturing prowess, innovative product portfolio, and expanded dealer network, TOTO aims to become the preferred choice for premium bathroom solutions in India. About TOTO India TOTO India Industries Pvt. Ltd. is one of the group companies of the TOTO Global Group. TOTO India’s corporate office is located in Mumbai and it’s Halol, Gujarat plant has completed 10 years in India. The trade network of TOTO is spread across India and have been committed to provide world class sanitary ware solutions such as toilets, faucets, bathtubs, and showers, all characterized by elegant design and superior functionality. TOTO is a globally renowned leader in the sanitary ware industry, known for its innovation and high-quality products. TOTO has revolutionized bathrooms with advanced technologies such as the WASHLET, an integrated toilet and bidet system that offers unparalleled hygiene and comfort. The company’s commitment to sustainability is evident in their eco-friendly designs and water-saving features. With a strong emphasis on research and development, TOTO continues to set industry standards and enhance the bathroom experience worldwide.
Website: https://in.toto.com/ About TOTO TOTO Group which was established in 1917 with the founding of TOTO, Ltd., in Kitakyushu, Japan. TOTO is the world’s largest bathroom fixtures and fittings manufacturer, with \702 (Japanese Yen) billion in annual sales (April 2023 to March 2024). For more than 100 years, TOTO has been the recognized leader in innovation, technology, performance, and design with products that enhance the luxury bathroom experience. Today, the company maintains 35,027 employees in 17 countries and owns manufacturing facilities around the world. Guided by its corporate philosophy, the TOTO Global Group strives to create a great company trusted by people worldwide, which contributes to the betterment of society. Dedicated to engineering products that respect the environment while meeting people’s needs for comfort, beauty, and performance, TOTO is the sole plumbing manufacturer to maintain a research and development center devoted to universal design, advanced science, and technology. The company continues to raise industry standards and consumer expectations about what is possible in the bath space, as TOTO believes a high-quality bathroom is an experience and an everyday luxury people value and appreciate.